LOL. I have been paid $1000 for a commissioned story in the past by a US magazine. So on that basis, if you think the value of a very viral article is worth the $1000 I was paid, you need only write 19 of them to make it worthwhile.
Now of course, only one went viral, but she might have written 18 equally good stories, which *could* have the same worth on the open market, if only you could find the right buyer.
So, I'm just trying to find a justification that sounds reasonable. But overall, I admit to being a little jealous!
I want boosting rights and a $19k story! Or at least boosting rights, so I have the opportunity to try.